The Path That Shaped Me and My Work
My Journey so far
How it all started
Inspired by The Alchemist, at 22 I set out on what was meant to be six months of work and travel in the Far East became ten formative years living and working in Malaysia.
Those years were filled with adventure, new perspectives, and exposure to people from all walks of life. During this time, I ran a creative agency with local partners and worked with small to large organisations in multi-sectors.
It was also during this chapter that I met my (late) spiritual mentor and Buddhist monks, beginning a mindfulness and meditation practice that continues to guide how I live and work today.
Fourteen years ago, I returned to London, joined the family business, and later stepped fully into my own path as a graphic designer. As my work evolved, so did my understanding of impact.
Through qualifying as a personal performance coach and certified brand strategist, one truth became clear:
Brand is not just about visibility or design. It’s about identity, alignment, and the human being behind the business.
My calling:
Purpose
To elevate consciousness into purposeful impact.
Vision
Shape a world of conscious, embodied aspiring legacy leaders who live, lead, and build from alignment and where business becomes a force for good.
Mission
To educate and equip heart-led business owners to create clarity, align their business and personal brand positioning, and embody leadership through conscious action.
Why this work matters?
I believe people and brands are a vehicle to serve, grow, and create impact. Business owners hold a unique power to accelerate meaningful change.
While we may not control systems or institutions, we can become the catalyst for the change we want to see. Through how we lead, what we choose, and what we stand for, business becomes responsibility in action.
When identity, intention, and action are aligned, brands don’t just grow, they influence. They shape industries, set standards, and create ripple effects far beyond profit.
The very reason I am currently training as a BodyMind Maturation Coach is to become a space of infinite possibility for myself and my clients.
Conscious codes that shapes how we work together:
Alignment with Action
We don’t rush into noise, tactics, or activity before clarity, intention, and direction are in place.
Purposeful Ownership
Responsibility is met with honesty, accountability, and grounded leadership.
Resonance Presence
Conversations are calm, clear, and credible, creating space for depth and truth.
Mindful Expansion
Growth is intentional, sustainable, and rooted in short, medium and long-term value.
Legacy-Led Thinking
What we build contributes beyond immediate outcomes and supports the future you’re shaping tommorow, today.
These codes informs how decisions are made, conversations are held, and progress unfolds. It’s the standard that holds the work steady, meaningful, and aligned.
How Can I Guide You
The Legacy Code
A six-month brand and identity upgrade for established founders seeking aligned expansion.
Brand Shift
Business and Brand transformation for medium-sized companies needing unified identity, direction and growth.
Amplify
These in-person immersions give you the space to realign, to reconnect with the truth of where you are now and translate that into clearer positioning, messaging, and presence
What my Cilents say
Anna Lau has been integral to my personal development journey. She is kind, caring, empathetic, supportive, motivating, and she truly, deeply cares about those whom she works with.
She inspires me to want to do better everyday just with the energy she brings to each session. She has spent an immense amount of time getting to know me on a personal level in order to try to understand my traumas and inner child wounds so that I may heal from them. She has a relentless work ethic and holds herself to an incredibly high standard of care for those whom she heals.
— Michael V.
My eyes have been opened and I didnt even know how closed they were before doing work with Anna.
She shown a light on all the uncomfortable parts about myself that I was hiding away behind my masks.It was world breaking and unbelievable at first as I had no idea of these parts of myself. This is why I believe Anna's true gifts can guide me to become the authentic version of myself. My understandings have been questioned and challenged. This brought me fear and anger before. Now it brings me excitement and I am grateful for all the she has done for me.
— Andrew W.
She is incredibly patient and has never given up on me despite my shortcomings.
She's been through it all and draws from her own experiences as well as the experiences of her other clients to continually refine her methodology in order to tailor her strategies to each specific individual. Thanks Anna for all that you've done for me and all that you continue to do.
— Michael V.
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